The Future of Retail
As a trusted partner for some of the most iconic tourist destinations around the globe, our consultants at Sharp Minds are experts at crafting remarkable guest experiences.
Recently, we partnered with a top consulting firm seeking to build out a robust retail strategy at a world-renowned attraction in the Middle East. Their goal was to integrate the retail strategy into the guest journey to drive higher revenue and more positive experiences.
With extensive project management experience within the retail landscape, our consultants crafted a multidisciplinary execution plan to set a new standard for retail shopping.
At Sharp Minds, our expertise goes beyond retail alone. Through meticulous planning and tailored execution, we bring lasting results to the clients we serve. To partner with us, give us a call at +971 50 208 7537 or send us an email at joerg@sharpminds.io
Challenge
To create a one-of-a-kind retail experience, we first needed to overcome two major challenges. While our client was well versed with their own tourist destination, they had failed to keep up with other major attractions like Disney and Universal. In an industry where competitors are constantly outdoing one another, a siloed approach would only lead to subpar results.
Additionally, the concept and implementation plan were murky. Without a clear roadmap to allocate resources, mitigate risks, track progress, and navigate obstacles, the road to launch would be shaky. Having identified the challenges, we were ready to build proactive solutions.
Solution
As our first step, our consultants conducted targeted audience research to outline tourist goals and expectations. Along the way, we learned from the retail processes and best practices of leaders like Disney and Universal. These takeaways played a key role in our strategic direction.
Our next step was working hand-in-hand with a combination of industry experts and professionals from the destination’s development team. Through a combined approach, we created an immersive digital experience with an exclusive line up of branded products woven in. Coupled with a comprehensive roadmap with key factors like resource allocation, team communication, and risk mitigation mapped out, our client was well-positioned for a smooth implementation process. The resulting impact far exceeded our client’s expectations.
Impact
Through our research-backed roadmap, our client has made significant strides toward implementation. Throughout the process, our guidelines have facilitated more efficient and economical progress without the guesswork.
Additionally, our specific recommendations have mitigated the risks of rework from either launching at sub-prime locations within their destination or developing low-demand branded products. Instead, our client is on track to dramatically boost visitor satisfaction and revenue.
Our Sharp Minds consultants pool decades of combined expertise into each project. Whether we’re redefining the future of retail, driving investment capital, promoting infrastructure development, or beyond, we deliver sustainable ROI at every turn. At the start of every project, we connect our clients with hand-selected consultants to drive tangible results. For your next project, we can be reached via phone at +971 50 208 7537 or email at joerg@sharpminds.io.
